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InterContinental Miami Selects Zuzapp™ Mobile Guest Engagement to Increase Guest Satisfaction and Drive Loyalty

Mobile Guest Engagement & Messaging App personalizes the guest journey with 1:1 messaging, mobile offers, loyalty reward programs and curated local experiences.

Ottawa, Ontario March 29, 2016 Zuzapp™, a leading provider of mobile guest engagement & messaging solutions, announced today that InterContinental® Miami selected Zuzapp™ Mobile Guest Engagement & Messaging to enhance the guest experience and foster long-term loyalty. Guests simply download the free property-branded mobile app to their smartphone and tablet giving the hotel unique opportunities to personalize the entire guest journey with 1:1 messaging, compelling mobile offers, digital loyalty reward programs, and curated local experiences.

Celebrating 30 years as an icon of the Downtown Miami skyline, InterContinental Miami is offering a more personalized and localized service directly via their property-branded mobile guest engagement & messaging app. Leveraging the Zuzapp cloud-based platform, InterContinental Miami is delivering a truly mobile VIP experience by offering guests modern high-tech touches to enhance their stay when they are at the hotel and the surrounding area in the city.

Our service-minded business and leisure travelers are looking for personalized attention when they visit our hotel, said Christine Corson, Director of Public Relations & Marketing, InterContinental Miami Hotel. Our partnership with Zuzapp will enable us to further enhance our guest experience through engaging and intuitive mobile technology.

Were excited to partner with the prestigious InterContinental Miami Hotel to provide an enhanced level of service to their guests, said Alex Lynch, Vice President Sales & Marketing, Zuzapp. Leveraging advanced mobile technology, InterContinental Miami is exceeding their guests expectations and driving higher levels of satisfaction by delivering a truly local and personalized experience right to their mobile devices.

About InterContinental® Miami

Celebrating 30 years as an icon of the Downtown Miami skyline, the InterContinental® Miami is located at the crossroads of Miami's Business and Arts & Entertainment districts. A beacon for business and leisure travelers alike, the hotel rises 34 stories over the city with breathtaking views of the Atlantic Ocean, Biscayne Bay and the Port of Miami. The hotel features 641 luxury guest rooms, including 34 suites and two presidential suites designed by Venus Williams V Starr Interiors; 35 meeting rooms with over 101,000 square feet of indoor and outdoor meeting and exhibition space, including a spectacular Grand Ballroom; multiple food and beverage outlets - Toro Toro, Ole!, Bluewater, Table 40 and the hotels interactive lobby lounge; full-service fitness center and spa at mySpa Miami; and rooftop pool deck with gardens. The InterContinental Miami is a proud corporate citizen of the Miami-Dade community, invested through its annual InterContinental Miami Make-A-Wish Ball, and its corporate social responsibility program. For more information or reservations, call 305-577-1000 or visit www.icmiamihotel.com.

About Zuzapp™

Zuzapp™ provides mobile customer engagement & messaging solutions to the finest hotels, restaurants, non-profits and businesses of the world. Our happy customers include global brands such as Marriott, Hilton, Westin, Hyatt, Holiday Inn, InterContinental, Crowne Plaza and Aston Hotels & Resorts, as well as, independent brands such as Flamingo Resorts, Desert Palms, Porto Vista, and Eden Resort to name a few. For only $40 /month (no set up fees, no extra fees, no surprises), Zuzapp gives brands the power to instantly connect 1:1 with their mobile users, grow their business, and foster loyal relationships with their customers. Its App Easy™ -- www.zuzapp.com

Media Contact: Ruchira Shah Zuzapp Corporation ruchira@zuzapp.com

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